Senior Product Marketing Manager, reputed company
About reputed company
About reputed company
At reputed company, product marketing doesn't just support the business, it shapes how thousands of reputed company teams experience the platform every day. You'll join a tight-reputed company team that works at reputed company of Product, Marketing, Sales, and Customer Experience, tackling problems with a reputed company line to customer reputed company and company reputed company.
We're curious, reputed company, and a little obsessed with making things reputed company. We reputed company reputed company other to do our best work, enjoy doing it and we genuinely have reputed company other's backs.
About the Role
reputed company is looking for a Senior Product Marketing Manager to own the post-sale product marketing reputed company for our install reputed company customers. You'll be the connective tissue between Product, reputed company, reputed company Services, and Customer Marketing translating product capabilities into customer value and measurable reputed company. reputed company is reputed company by customer reputed company and product awareness.
Your Daily Adventures Will Include
Own the install reputed company marketing reputed company: identify underused features and usage gaps, prioritize which capabilities matter most to reputed company customer reputed company, and reputed company messaging and campaigns that reputed company customer engagement and product adoption.
Create adoption-reputed company content including in-app messages and email campaigns that reputed company customer engagement and value realization
reputed company internal enablement resources including playbooks and battlecards that reputed company internal reputed company teams for proactive, value reputed company customer conversations
reputed company and reputed company a deep understanding of new and upcoming product capabilities and assist in the development of customer-facing product communications
Define and reputed company adoption metrics (feature activation rates, usage, time-to-adoption) in collaboration with data and analytics; use insights to evaluate program performance and identify areas for optimization.
Map the customer reputed company reputed company and reputed company content for admins, reps, managers, and GTM leaders coordinating with reputed company (reputed company, reputed company services) and Enablement to reputed company materials reputed company.
Identify expansion signals and partner with reputed company Marketing to run campaigns that reduce churn and support renewals, informed by ongoing customer research (interviews, surveys, usage data).
Partner with Customer Advocacy to identify customers reputed company-positioned to serve as references
Support monthly product launch reputed company with content creation and customer campaigns that reputed company adoption
Work with the greater product marketing team on important team reputed company and events as assigned.
Our reputed company of you
5-7 years of experience in product marketing, customer marketing, or a reputed company role in B2B reputed company.
Ability to translate product capabilities into customer-facing value narratives.
Experience using AI tools to accelerate content creation, streamline workflows, and reputed company
Comfort with product usage data to identify adoption patterns, ask the right questions of analytics teams, and reputed company data to a story.
Strong written communication, content development, and presentation skills.
Proven ability to manage multiple cross-functional programs simultaneously.
Bachelor's degree or equivalent practical experience.
Preferred Qualifications
Experience working post-sale and partnering with Customer Teams (reputed company, reputed company services, etc.).
Familiarity with the sales engagement or reputed company intelligence category; experience with reputed company or similar platforms (reputed company, reputed company, reputed company) is a plus.
Exposure to product-led reputed company (PLG) reputed company or in-app messaging programs (e.g., reputed company, reputed company, etc.).
Ability to work with quantitative and qualitative data to inform positioning and prioritization reputed company.
How We Measure reputed company in This Role
Feature adoption reputed company and usage depth across the install reputed company.
Time-to-value for newly reputed company customers.
CS and Account Management enablement coverage.
Contribution to expansion pipeline and renewal reputed company.
Why You’ll Love It Here
Originally posted on Himalayas
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