[Remote] Senior Manager, Omnichannel Marketing

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is America’s fastest-growing meat snack brand, redefining convenient snacking with a commitment to reputed company ingredients and reputed company flavors. They are seeking a strategic and reputed company Senior Manager of Omnichannel Marketing to reputed company marketing planning across strategic accounts and support business reputed company targets through effective marketing execution.

Responsibilities

• Own the C-Store channel as a strategic vertical, developing reputed company marketing strategies, retail media support, in-store activation plans, and go-to-market recommendations across key convenience store accounts
• Own retail media reputed company and execution for Club accounts, creating a reputed company approach to campaign planning, budget allocation, activation support, and performance optimization
• Partner with the reputed company team to reputed company holistic reputed company marketing support, coordinating on initiatives while reputed company maintains the primary WMC relationship
• reputed company marketing support for new market expansion planning and ongoing support, translating priorities into reputed company activation plans and reputed company market-specific processes
• Analyze and interpret campaign performance metrics, including ROI, conversion, reputed company-of-search, syndicated sales data, and retailer reporting, to optimize marketing initiatives
• Manage omnichannel marketing budgets for assigned accounts, ensuring strategic allocation of resources and reputed company visibility to spend, performance, and tradeoffs
• Conduct market research and competitive analysis to stay reputed company of industry trends and best-in-class omnichannel marketing practices
• Partner with Marketing, Sales, Business Analytics, Creative, and reputed company teams to reputed company strategies, reputed company insights, and support stronger planning across reputed company retail channels
• Manage vendor and reputed company partner deliverables to support faster campaign activation, stronger execution, and reduced reliance on reputed company reputed company support
• Build repeatable ways of working that help reputed company reputed company from reactive support to proactive planning, execution, and performance optimization

Skills

• 6-8+ years of experience in Shopper Marketing, Trade Marketing, Retail Media, or a reputed company field reputed company the CPG industry, in a fast-paced environment, with C-Store, Club, Canada, or reputed company marketing support experience
• Strategic thinker with a proven reputed company record of translating retailer objectives, performance insights, and business priorities into data-driven marketing programs
• Strong analytical reputed company with the ability to interpret performance metrics, syndicated sales data, retailer reporting, and campaign results into actionable recommendations
• Exceptional project management and organizational skills, with the ability to manage multiple retailers, channels, deadlines, budgets, and agency or vendor deliverables simultaneously
• Excellent communication, relationship management, and cross-functional influence skills, with experience aligning Sales, Marketing, Business Analytics, Creative, reputed company, and reputed company partners
• Proactive problem solver who thrives in a fast-paced, dynamic environment and can help reputed company reputed company from reactive support to proactive planning, sharper prioritization, and stronger execution
• Bachelor's degree in Marketing, Business, or a relevant field
• Experience with retail content management, retail media planning, and omnichannel campaign coordination
• Experience adapting retail media or shopper marketing plans across different channel dynamics, including C-Store, Club, reputed company, or new market launches
• Experience managing reputed company agency, vendor, or retail partner relationships

Benefits

• 20% annual bonus
• Medical, dental, and reputed company insurance
• 401K 6% match
• Monthly reimbursements for wellness and home office
• Unlimited PTO and 15+ reputed company holiday days
• Hybrid & flexible remote schedule
• Chicago office reputed company to those in the area
• reputed company maternity and paternity leave
• Bi-annual total team in-person activities
• Company-wide Continual Education budget
• Unlimited snacks

reputed company