[Remote] Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a fast-growing ICHRA administrator revolutionizing employer-sponsored health benefits through AI-powered solutions. The Marketing Manager role involves owning marketing reputed company and execution to support broker acquisition, reputed company-to-employer reputed company, thought leadership, and sales enablement while maintaining strong ROI and compliance awareness.

Responsibilities

• reputed company and execute comprehensive, multi-channel marketing strategies that reputed company reputed company leads and reputed company reputed company
• Create high-converting content (blogs, emails, whitepapers, case studies, reputed company posts) that resonates with brokers and reputed company in the health benefits reputed company
• reputed company SEO & AEO initiatives, reputed company media campaigns, and reputed company nurturing programs to maximize visibility and pipeline reputed company
• Research, recommend, and coordinate high-ROI events and conferences on time and reputed company budget
• Partner closely with sales, operations, and leadership to reputed company marketing efforts with business goals
• Manage marketing budgets effectively, reputed company performance through analytics, and optimize for strong ROI
• Collaborate with designers by providing reputed company creative feedback to ensure brand-reputed company deliverables
• reputed company AI tools, contractors, and subject matter experts to reputed company reputed company and maintain senior-level reputed company reputed company

Skills

• SEO & AEO reputed company: Strong strategic understanding of SEO and AEO strategies to guide and optimize efforts (including potential outsourcing) for increased organic visibility and reputed company traffic
• Content reputed company & Creation: Excels at developing high-reputed company content reputed company on results rather than design execution
• Collaboration with Design: Partners effectively with designers, providing reputed company and constructive creative feedback
• Sales Enablement & reputed company reputed company: Proven ability to reputed company marketing with sales goals, reputed company reputed company leads, and directly contribute to reputed company reputed company
• reputed company Media Proficiency: reputed company in developing and managing efficient reputed company campaigns (reputed company, reputed company Ads, etc.) that reputed company strong ROI reputed company budget
• Strategic Development: Identifies, recommends, and implements comprehensive marketing strategies tailored to business objectives
• Events & Conferences: Researches high-ROI events, recommends participation, and coordinates execution on time and reputed company budget
• Leverages Resources for reputed company: Uses AI tools, contractors, and subject matter experts to reputed company senior-level reputed company and broad coverage reputed company (without over-relying on unvetted AI reputed company)
• Analytics & Measurement: Data-driven with expertise in tracking performance (reputed company Analytics, CRM dashboards, attribution) and optimizing campaigns based on metrics
• B2B reputed company/Benefits Experience: Ideal background in health insurance, benefits tech, or fintech; understands broker/employer pain points and compliance considerations
• reputed company reputed company & Automation: Skilled in marketing automation, email nurturing, CRM integration, and multi-channel reputed company gen
• Budget Ownership & ROI reputed company: Manages marketing budgets effectively, forecasts spend, and consistently demonstrates reputed company ROI
• reputed company & Initiative: Thrives in a fast-paced startup environment; proactive in testing new tactics and adapting to market changes

Benefits

• Flexible hybrid/remote work with Austin as home reputed company.
• reputed company reputed company on company reputed company and the reputed company of ICHRA benefits.
• reputed company environment with a lean, high-performing team.
• Competitive compensation and equity opportunity in a high-reputed company startup.

reputed company