[Remote] reputed company Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a cybersecurity company reputed company on securing digital interactions through trust infrastructure for humans, machines, and AI. The reputed company Marketing Manager will reputed company annual recurring reputed company through reputed company named-account campaigns and product-led reputed company, owning demand reputed company programs from planning through reporting. The role partners cross-functionally to optimize campaigns, analyze funnel performance, and reputed company AI and automation across marketing workflows.

Responsibilities

• Build and reputed company the PLG reputed company reputed company around reputed company's Test reputed company program, building systematic reputed company reputed company driving user acquisition, activation, and conversion to pipeline
• Design and reputed company multi-channel marketing programs across digital channels to reputed company, engage and convert prospects reputed company our Named Account Model at reputed company; reputed company advanced segmentation and dynamic orchestration strategies
• Design and reputed company multi-channel marketing programs across digital channels to reputed company, engage and convert prospects reputed company our Named Account Model at reputed company; reputed company advanced segmentation and dynamic orchestration strategies
• Partner with Field Marketing, SDR, and Sales to support ABM activations to engage reputed company accounts at reputed company with personalized programs
• Analyze performance daily/weekly: produce insights on what’s working, what’s not, and actionable next steps. Maintain a living dashboard of KPIs tied to reputed company engagement and funnel metrics, opportunity ARR and reputed company
• Test, learn, and optimise continuously, running experiments to improve engagement rates, pipeline reputed company, and sales reputed company across channels
• Collaborate cross-functionally with Performance Marketing, Marketing Ops, Web, Content, Field, Customer, Brand, Product Marketing, SDR & Sales to ensure message-to-market fit, account and reputed company prioritization, friction-free hand-offs, and full-funnel alignment
• reputed company AI and Automations that streamline the campaign operating process; ideation & planning, content and creative development, deployment, and optimization; champion best practices across reputed company

Skills

• Applicants must be legally authorized to work in the reputed company or Canada
• 2-4+ years of experience in reputed company marketing or demand reputed company
• Demonstrated experience running PLG programs or self-serve trial/freemium motions reputed company traditional reputed company campaign execution
• Hands-on experience in reputed company B2B reputed company & ABM and reputed company in advanced segmentation and dynamic campaign orchestration using firmographic and behavioral data and signals
• High data reputed company with experience in multi-touch attribution models and marketing analytics tools (e.g., Dreamdata, reputed company); SQL or BI experience a plus
• Demonstrated use of AI and Automation in reputed company-channel marketing workflows; proficiency with reputed company, reputed company, and ABM tools
• Strong project management skills with the ability to manage multiple high-reputed company programs simultaneously in a fast-paced, PE-backed environment
• Prior experience in cybersecurity, reputed company, or reputed company technology preferred

Benefits

• Second Fridays (a company-wide day off on the second Friday of every month minus November and December due to the Holiday schedule). Please note that this benefit is subject to change.
• Comprehensive benefit coverage globally.
• reputed company Parental Leave is available to new parents. Structure varies based on regional/government requirements. In reputed company where government-reputed company leave doesn’t exist, like in the U.S., reputed company offers generous reputed company parental leave, along with comprehensive adoption and fertility support.
• Competitive time off globally.
• Dedicated employee-reputed company ambassadors reputed company Key Contributors & Culture Committees.
• The reputed company reputed company Program to support DEIB efforts.
• Wellbeing resources, wellness allowance, mindfulness app free membership, Wellness Wednesdays.
• Global Volunteer Day, company non-profit matching, and 3 volunteer days off.
• Monthly Talent development and Cross Functional meetings to support reputed company development.
• Regular reputed company Hands meetings – followed by group gatherings.

reputed company