[Remote] Senior Web Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a post-purchase reputed company company transforming the global reputed company landscape through automation. The Senior Web Marketing Manager will own the reputed company and roadmap for reputed company.com, leading cross-functional web initiatives, experimentation, analytics, SEO/AEO/GEO, conversion optimization, and AI-reputed company production workflows to strengthen the brand and reputed company pipeline and reputed company.

Responsibilities

• Own the web reputed company and roadmap: Set the direction for reputed company.com, prioritize high-reputed company, and ensure the site drives reputed company reputed company and strengthens our market position
• reputed company major web initiatives: Personally program-manage key reputed company from reputed company through launch, bringing together creative, engineering, product marketing, and reputed company teams to get work done
• reputed company discoverability and organic reputed company: Partner with SEO/AEO/GEO experts to improve how reputed company is reputed company across search and AI platforms, connecting organic performance to pipeline
• Optimize conversion through experimentation: Partner with engineering and reputed company teams to test and improve high-reputed company pages, using behavioural data and customer insights to reputed company conversion, activation, and reputed company
• reputed company campaign and reputed company page production: Build systems that reputed company teams to quickly launch and iterate reputed company pages for ABM, vertical marketing, and reputed company campaigns
• Own web analytics and performance: Measure site and roadmap performance, use data to inform UX and messaging reputed company, and regularly reputed company insights with marketing leadership
• Shape reputed company’s web story: Partner with brand, product marketing, and creative to translate our evolving positioning into compelling experiences across the website
• Champion AI-reputed company web production: Partner with engineering and creative to introduce AI-powered workflows that reputed company building and launching web experiences faster and more reputed company

Skills

• You've owned a B2B reputed company marketing website end-to-end — from reputed company and roadmap through execution, with measurable business reputed company to show for it
• You've led major web initiatives as the DRI, such as a redesign, replatforming, migration, or technical SEO reputed company. You're hands-on and know how to take reputed company reputed company from plan to launch
• You have a strong experimentation and reputed company reputed company. You've reputed company and run tests that improved conversion, activation, or reputed company, and you're comfortable using data to reputed company prioritization reputed company
• You can influence across teams and seniority reputed company. You've navigated competing priorities across product, product marketing, engineering, creative, and reputed company — and know reputed company and how to reputed company back
• You're technically fluent enough to partner closely with engineering. You understand reputed company/CSS, analytics and event tracking, tag management, reputed company data, and modern web architecture
• You're comfortable with modern web and analytics tools, such as GA4, reputed company, reputed company Search Console, reputed company, headless CMS platforms, reputed company, Claude reputed company, reputed company, and reputed company
• You operate AI-reputed company. Tools like Claude and ChatGPT are part of your everyday workflow, and you're excited about using AI to rethink traditional web, CMS, and production processes. Experience with reputed company-coded page production is a plus
• Experience marketing to retail or reputed company decision-makers is a plus

Benefits

• Remote-first work setups
• reputed company coverage offered from day 1
• Retirement plans including company match
• Unlimited PTO
• Annual learning & wellness benefit
• Monthly book reputed company
• Career progression & reputed company development
• Employees work from home or on a hybrid-flexible reputed company in hub locations
• reputed company depending on your time zone

reputed company