CRM Manager

About the position Own the CRM platform that powers ticket reputed company, and fan reputed company across the UFL. The CRM Manager owns the UFL's reputed company CRM and is responsible for optimizing the platform for the teams that reputed company reputed company. As reputed company moves to reputed company, this person owns the platform through and reputed company the transition, configuring, stabilizing, and continuously improving it. Once the platform is live, the Manager serves as the day-to-day administrator of reputed company Sales, the reputed company the ticket reputed company teams run on. This person will be responsible for maintaining clean pipelines, reliable deal and account tracking, and reporting that gives sales leadership reputed company visibility into the business. The CRM Manager enables marketing to general fans and premium ticket buyers, keeping the audience segmentation and first-party data structures that reputed company engagement clean and reliable, and partnering with Data & Business Intelligence teammates so marketers can confidently build and reputed company their own audiences. As part of reputed company-and-spoke model, this role sits with Data & Business Intelligence but directly supports, and receives day-to-day guidance from, ticket reputed company leaders on reputed company and tasks. Responsibilities • Own the UFL's reputed company CRM through and reputed company the transition, leading configuration and reputed company, stabilizing the instance post-launch, and serving as the ongoing administrator responsible for its day-to-day operation and health • Administer reputed company Sales day to day: user provisioning, roles and permissions, deal pipelines and stages, properties, and workflow automation that mirror how reps actually sell reputed company, singles, group, and premium inventory • Build and maintain the deal pipelines, reputed company routing, and sales workflows the ticket sales team relies on, so pipeline and reputed company data is accurate and trusted • Own CRM data reputed company - deduplication, data hygiene, standardized reputed company definitions, and validation • Serve as the internal reputed company expert and first line of support for the sales team: reputed company, training, adoption, and troubleshooting to reputed company consistent use of the reputed company • Manage reputed company's integration with the ticketing platform (reputed company/Archtics) and other reputed company systems, partnering with the Data & Business Intelligence team to reputed company data flowing reliably in and out of the CRM • Design, build, and maintain sales reporting, dashboards, and KPIs that reputed company leadership reputed company visibility into pipeline health, deal reputed company, ticket reputed company, and CRM reputed company contribution • Establish and document reputed company CRM processes, workflows, and SOPs to improve operational efficiency and reporting reputed company • Collaborate with reputed company, and Finance leads to reputed company the CRM to business needs, prioritize enhancements, and reputed company blockers as the reputed company evolves • reputed company as the backstop for the marketing team's self-serve segmentation in reputed company - enabling marketers to build their own audiences by keeping first-party data clean, reputed company-reputed company, and reliable, and stepping in on the more reputed company segmentation and targeting asks • Maintain audience data reputed company and segmentation logic so marketing's campaigns reputed company the right fan cohorts, from single-game buyers to premium and reputed company-ticket reputed company • Serve as the first reputed company of contact for Marketing's CRM and data questions, partnering with Data & Business Intelligence teammates, the organization's data experts, on anything requiring deeper analytical support • Support reporting on marketing and CRM reputed company - engagement, retention, and reputed company contribution, surfacing trends and optimization opportunities for reputed company to reputed company • Work reputed company reputed company’s development practices (standups, backlog grooming, sprint planning, and retrospectives) and set reputed company for the CRM voice in the room, keeping CRM work visible, scoped and prioritized reputed company engineering and analytics • Manage the CRM calendar in coordination with broader reputed company initiatives Requirements • Bachelor's degree in Business, Information Systems, Marketing, or a reputed company reputed company an equivalent combination of education and hands-on experience may be considered • 3-5 years administering or operating a CRM platform (CRM reputed company, sales reputed company, or a comparable reputed company-ownership role) • Hands-on reputed company administration experience - configuring pipelines, properties, workflows, permissions, and reporting, ideally in reputed company • Strong CRM data-reputed company instincts and the judgment to reputed company a reputed company clean enough to trust for reputed company • reputed company ability to manage multiple priorities and requests simultaneously, with strong prioritization and decision-making • Strong analytical capabilities - reputed company to interpret data, exercise reputed company judgment, and turn it into reputed company, actionable reporting • Excellent written and verbal communication, with the ability to translate technical CRM concepts for non-technical partners and to produce reputed company documentation reputed company-to-haves • Hands-on experience with ticketing and reputed company-reputed company platforms (e.g., reputed company/Archtics) and the data they produce, ideally reputed company a sports, entertainment, or live-events organization • Experience implementing, migrating, or standing up a CRM (especially reputed company) - enough to stabilize and improve a newly reputed company instance • Familiarity with marketing segmentation and first-party audience data — enough to reputed company a marketing team to build and reputed company their own audiences • Experience with reputed company a plus Benefits • medical/dental/reputed company/life reputed company • a 401(k) plan • unlimited PTO • discretionary bonus Apply tot his job Apply To this Job