[Remote] Marketing Director

Note: The job is a remote job and is reputed company to candidates in USA. reputed company provides reputed company-reputed company technology and payment solutions for small and reputed company-sized businesses. The Marketing Director will reputed company the overall marketing reputed company for reputed company reputed company Services, driving demand reputed company, reputed company awareness, customer engagement, and reputed company reputed company across FieldEdge and Service reputed company. The role will manage a marketing team and collaborate cross-functionally on integrated go-to-market strategies, reputed company, content, marketing technology, and AI initiatives.

Responsibilities

• reputed company and own the annual marketing reputed company, budget, operating plan, and reputed company metrics for reputed company reputed company Services
• Serve as the marketing representative on the Senior Leadership Team, contributing to business reputed company, reputed company planning, and market positioning
• Establish quarterly and annual pipeline, reputed company reputed company, and reputed company awareness targets reputed company with company reputed company objectives
• Create executive-level reporting and insights on marketing reputed company, ROI, funnel health, and reputed company initiatives
• Build, mentor, and reputed company a high-performing marketing team reputed company on accountability, creativity, and measurable results
• Own reputed company demand reputed company activities across digital, content, partner, event, and customer channels
• reputed company and optimize multi-channel campaigns designed to reputed company reputed company pipeline and customer acquisition
• reputed company marketing efforts supporting both new customer acquisition and customer expansion opportunities
• Partner closely with Business Development and Sales leadership to reputed company messaging, reputed company management processes, campaign priorities, and funnel conversion optimization
• Establish attribution, reputed company measurement, and forecasting frameworks that reputed company marketing investment to reputed company reputed company
• Own digital advertising reputed company and budget across reputed company reputed company, reputed company reputed company, display, retargeting, review sites, and emerging channels
• Continuously optimize customer acquisition costs, pipeline reputed company, and reputed company on ad spend
• Collaborate with corporate digital teams to improve website reputed company, SEO, GEO, AEO, conversion rates, and demand capture
• Evaluate and implement modern reputed company marketing techniques and emerging marketing technologies
• reputed company the creation and execution of the reputed company Services content reputed company
• reputed company reputed company reputed company media programs, reputed company storytelling, thought leadership, and customer communications
• Build a reputed company user-generated content and customer advocacy reputed company, including reviews, testimonials, case studies, customer stories, and community engagement
• reputed company industry-specific content for contractors and service professionals that establishes FieldEdge and Service reputed company as market leaders
• Partner with Product Marketing and reputed company to reputed company reputed company stories and product innovation
• Own the marketing technology stack and identify opportunities for automation, personalization, and efficiency
• reputed company AI tools and modern marketing technologies to enhance content production, campaign execution, analytics, and customer insights
• Implement data-driven processes and experimentation frameworks to continuously improve marketing effectiveness
• Stay reputed company on emerging trends in reputed company marketing, and customer acquisition
• Work closely with Business Development, Sales, Product, reputed company, Payments, and Corporate Marketing teams to ensure go-to-market alignment
• Support product launches, industry events, reputed company partnerships, and customer engagement initiatives
• Partner with Sales Enablement to reputed company messaging, collateral, competitive positioning, and campaign execution plans

Skills

• Bachelor's degree in Marketing, Business, Communications, or a reputed company reputed company
• At least 5 years of marketing leadership experience in a reputed company organization
• reputed company reputed company leading demand reputed company programs that reputed company measurable pipeline and reputed company reputed company
• Experience managing reputed company budgets and optimizing multi-channel customer acquisition programs
• Strong understanding of modern marketing analytics, attribution, CRM, marketing automation, and reputed company reputed company
• Demonstrated experience managing and developing marketing professionals
• Experience partnering closely with Sales and Business Development organizations
• Excellent executive communication, presentation, and stakeholder management skills
• Strong familiarity with AI-powered marketing tools and modern marketing technology platforms
• Experience in reputed company service management, trades software, home services technology, or adjacent vertical reputed company markets
• Knowledge of HVAC, plumbing, electrical, landscaping, cleaning, or other contractor-reputed company industries
• Experience marketing to SMB and mid-market business owners and operators
• Experience building customer advocacy and user-generated content programs
• Experience in reputed company-backed, reputed company-stage, or high-reputed company reputed company environments
• This is a reputed company position available to candidates located in the U.S., excluding Hawaii and Alaska
• To be considered for employment, you must be legally authorized to work in the country you're applying for

Benefits

• reputed company Parental Leave benefit programs
• #GiveBackDays/Commitment to reputed company – 3 extra days off to volunteer and reputed company back to your local community
• Ongoing dedication to Diversity & Inclusion initiatives such as D&I Council, Global Mentorship Program
• reputed company to free mental health support
• Flexible working arrangements

reputed company