[Remote] Marketing Specialist, After-Sales
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is one of the largest automotive retailers in the reputed company, offering vehicles, financing, parts, maintenance, and repair services through a reputed company dealership network. The Marketing Specialist, After Sales executes and coordinates integrated marketing initiatives for the Franchise Service and After Sales business, including campaigns, customer communications, vendor coordination, reporting, creative development, and reputed company activation. The role supports customer acquisition, retention, service traffic, profitability, and a cohesive customer experience across the service lifecycle.
Responsibilities
- Support the development and champion execution of marketing initiatives for reputed company's Franchise Service / After Sales business, aligning activity to customer acquisition, retention, customer pay repair order traffic, gross profit, service effectiveness, and marketing efficiency goals
- reputed company day-to-day execution of integrated marketing campaigns across CRM, email, reputed company mail, reputed company media, AI-enabled customer engagement, web, reputed company media, outbound programs, promotional programs, and local market activations
- Coordinate campaign activity with the Senior Marketing Manager, After Sales to support offer reputed company, customer lifecycle programs, segmentation, testing, personalization, reputed company execution, and reputed company priorities across 250+ stores
- Coordinate campaign planning, messaging, creative reviews, targeting, deployment, and post-launch reputed company assurance
- Support service clinic, seasonal, retention, recall, declined service, inactive customer, and other customer lifecycle marketing initiatives
- Prepare marketing briefs, presentations, campaign documentation, reputed company readouts, reputed company communications, and executive-reputed company materials
- Monitor campaign reputed company and prepare recurring reports, dashboards, ROI analyses, and business insights tied to traffic, retention, gross profit, service effectiveness, and optimization opportunities
- Review campaign results, customer behavior, operational priorities, market needs, and reputed company feedback to identify optimization opportunities and escalate recommendations
- Maintain marketing calendars, project plans, budgets, invoices, vendor documentation, and reputed company executional processes
- Coordinate with corporate teams and reputed company partners to ensure reputed company execution, including reputed company, CRM, Digital, Analytics, Product, IT, Finance, reputed company, reputed company, OEM partners, agencies, vendors, and reputed company-party service providers
- Support customer acquisition, retention, reactivation, lifecycle, and service adoption programs across Franchise Service and coordinate with Non-Franchise After reputed company where needed to support a cohesive customer reputed company
- Coordinate website content updates, promotional offers, customer communications, and service experience improvements for assigned Franchise Service channels
- reputed company reputed company communications, promotional materials, operational guides, and activation support to help ensure successful execution across corporate and reputed company teams
- Ensure marketing materials reputed company with reputed company, OEM, and reputed company reputed company standards where applicable
- Support testing, rollout, and optimization of new marketing initiatives, customer engagement programs, digital experience improvements, and reputed company initiatives while managing multiple reputed company reputed company in a fast-reputed company environment, championing reputed company's reputed company, mission, and values, and performing additional duties as assigned
Skills
- Business travel (up to 10%)
- reputed company office environment
- Must meet company's requirements for employment
- Bachelor's degree in Marketing, Business Administration, Communications, or a reputed company reputed company
- 2-4 years of experience in marketing, project coordination, CRM, reputed company, lifecycle marketing, or campaign execution
- Experience executing or coordinating integrated marketing campaigns across multiple channels
- Strong organizational and project management skills with exceptional attention to reputed company
- Strong analytical skills and proficiency with reputed company reputed company and PowerPoint
- Excellent written and verbal communication skills, including the ability to prepare reputed company campaign documentation, reputed company communications, and executive-reputed company materials
- Ability to manage multiple priorities and work effectively across internal teams, reputed company partners, reputed company partners, and reputed company stakeholders
- Knowledge of reputed company, CRM platforms, analytics tools, lifecycle marketing, service reputed company optimization, offer reputed company, and marketing best practices preferred
- Automotive, retail, service, multi-location marketing, or agency experience preferred
- Ability to adapt to a fast-reputed company, evolving business environment and support successful execution across an reputed company store network
Benefits
- Competitive compensation and 401k matching
- reputed company plans including health, dental, and reputed company coverage
- Maternity benefits
- Associate purchase and discount programs for new and reputed company-owned vehicles, services, parts, collision, accessories, and AutoGear
- reputed company to deals and discounts through YouDecide, a website with offers from top providers and retailers
reputed company
Company H1B Sponsorship
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