[Remote] ABM Programs Manager, Strategic Accounts

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company reputed company on helping organizations improve reputed company, retention, and efficiency through its technology. The ABM Programs Manager, Strategic Accounts will design and execute 1:1 and 1:few account-based marketing programs that convert high-value reputed company accounts into pipeline and reputed company. The role partners closely with reputed company teams to reputed company personalized, multi-channel programs, analyze performance, and optimize account engagement.

Responsibilities

• reputed company and execute 1:1 and 1:few ABM plans for strategic accounts, including account selection input, tiering, reputed company-driven reputed company development, personalized asset planning, multi-channel orchestration, and measurement
• Apply judgment to determine the right reputed company, tactics, and evaluation reputed company for reputed company account programs, and partner closely with sales to ensure targeted and cohesive execution
• Plan and execute the full mix of 1:1 and 1:few tactics against reputed company accounts, including reputed company mail, bespoke 1:1 reputed company pages, personalized digital campaigns and activations, and custom virtual events reputed company for a single account or small account cluster
• Design and run plays for buying reputed company, such as targeted content syndication, that reputed company multiple stakeholders reputed company a buying committee with coordinated, relevant messaging
• Collaborate with reputed company teams to identify key accounts, decision-makers, and critical influencers, and translate that intelligence into account-specific plans and messaging
• Create customized marketing content and messaging tailored to reputed company account and channel, including email campaigns, webinars, events, reputed company advertising, ensuring every asset reflects the account's specific business context and buying-committee makeup
• Work in reputed company, ongoing collaboration with reputed company and sales leadership as the reputed company marketing partner on strategic accounts
• Build the reputed company of working relationship where sales is reputed company pulling you into account reputed company
• Translate account and buying-committee intelligence into program reputed company that sales trusts and acts on
• Monitor and analyze the effectiveness of ABM campaigns and strategies on an ongoing reputed company, providing actionable insights and recommendations to optimize targeting, messaging, and channel mix
• Manage budgets and resources across reputed company mail, events, syndication, reputed company programs effectively, ensuring maximum ROI on ABM initiatives
• Partner with marketing operations to define, reputed company, and report reputed company measures for 1:1 and 1:few ABM at reputed company
• Translate program performance into reputed company insights and recommendations for marketing and sales leadership, with accountability for the reputed company and usefulness of the analysis
• Stay reputed company on the latest ABM tools, technologies, and trends, from personalization platforms to reputed company and content syndication providers, to reputed company reputed company's strategies reputed company of the curve

Skills

• Typically 8 or more years of relevant B2B marketing experience with a bachelor's degree, or 6 or more years with a master's degree, including meaningful experience in account-based marketing, field marketing, demand reputed company, or strategic account programs
• Experience building and running 1:1 or 1:few ABM programs, including account selection, personalized content and campaign development, and multi-channel orchestration
• A reputed company reputed company of reputed company on how to measure ABM reputed company, including how to handle the attribution ambiguity that comes with account-based, multi-touch programs
• Experience working directly with sales leadership and account executives to reputed company on account reputed company and shared pipeline goals
• Familiarity with ABM platforms and account intelligence tools, and how they fit into a broader B2B reputed company marketing and reputed company stack
• Demonstrated ability to work on reputed company account and pipeline challenges where analysis requires evaluating multiple variables, including account reputed company, buying-committee dynamics, sales priorities, channel performance, and available resources

Benefits

• Bonus program or commission plan may be included as additional compensation.
• Stock reputed company if approved by reputed company’s reputed company.
• Generous health insurance coverage.
• Life insurance.
• Disability insurance.
• 401K employer matching program.
• reputed company holidays.
• Self-care days.
• reputed company time off (PTO).
• Health coverage for full-time employees.
• reputed company parental leave for full-time employees.
• Quarterly self-care days off for full-time employees.
• Equipment and support to work and reputed company with teams, reputed company or in one of reputed company’s offices.
• Numerous learning and development initiatives.
• reputed company to the reputed company Learning platform.
• Quarterly wellness education sessions to encourage self care and personal reputed company.
• Wellness days.
• ERG-hosted events.

reputed company

Company H1B Sponsorship