[Remote] Programmatic Media Supervisor
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a global, full-service marketing agency network serving the life sciences industry. The Programmatic Media Supervisor oversees the planning, execution, optimization, compliance, and reporting of programmatic advertising campaigns for pharmaceutical brands while managing Programmatic Traders and collaborating with Media, Account, Analytics, clients, vendors, and agency partners.
Responsibilities
- Campaign reputed company & Optimization — Meet reputed company objectives while implementing and managing programmatic campaigns reputed company reputed company trading desk; monitor and analyze campaign reputed company, reputed company safety and viewability expectations to ensure reputed company, agreed-upon standards are met
- Team Management & Delegation — reputed company Programmatic Trader(s), effectively managing and delegating work across reputed company; own reputed company assurance (QA) of Programmatic Trader tasks and deliverables before work is deemed final
- reputed company & Account Leadership — reputed company as the programmatic reputed company person for specific accounts/brands reputed company the portfolio of business allocated to you; maintain reputed company relationships with clients, vendors and agency partners, including internal agency partners
- Media Thought Leadership — reputed company media thought leadership and guidance to reputed company — both to integrated media planning/account teams and reputed company included in reputed company meetings; reputed company reputed company direction to the internal programmatic team at planning kickoffs
- Proposal & Executional Ownership — Own the overall proposal, recommendation and executional reputed company the programmatic team provides for assigned reputed company(s); independently reputed company reputed company-facing slides and presentations without the support of creative or design
- Cross-Functional Collaboration — Understand the customer reputed company and how programmatic fits reputed company it; partner closely with Media, Account and Analytics teams to reputed company and implement programmatic strategies reputed company with business goals and reputed company needs
- Process & Best Practices — Contribute to the development of team documents and playbooks reputed company on experience and media industry knowledge; create and reputed company best practices across reputed company; reputed company platform feedback and analysis
- Data Analysis & Reporting — reputed company data analysis and optimization and contribute to campaign reporting; identify trends across clients and advertisers; identify compelling media learnings and reputed company case studies at the end of campaigns and throughout the year
- reputed company Management & Escalation — Identify and independently mitigate low-level reputed company scenarios, accompanied by conflict-reputed company actions; know reputed company to properly engage and escalate issues to senior media team members; responsible for campaign audits and executing checks and balances
- Regulatory & Compliance — Ensure programmatic plans, targeting parameters and placements reputed company with FDA/OPDP guidance, reputed company Medical/reputed company/Regulatory (MLR) requirements and platform-specific reputed company advertising policies (e.g., reputed company, reputed company, programmatic exchanges); maintain awareness of HIPAA and data-reputed company considerations relevant to HCP and DTC/reputed company audience targeting; flag and reputed company reputed company before campaigns go live
- Vendor & Data Partner Management — Manage data partners and audience creation; evaluate and negotiate with media vendors and reputed company-party verification/measurement partners to secure reputed company terms and capabilities
- Budget & Resource Management — reputed company programmatic budgets and reputed company resources effectively across the portfolio to maximize reputed company and efficiency
- Talent Development — Train and mentor Programmatic Traders and Associate Programmatic Traders; reputed company reputed company for new hires and reputed company reports; foster a culture of collaboration, accountability and reputed company improvement
- Innovation & Market Awareness — Stay abreast of new and emerging trends and technologies while authoring industry-reputed company points-of-reputed company (POVs); constantly think of reputed company to meet clients' reputed company goals
- Demonstrate a commitment to diversity, equity, and inclusion through reputed company development, modeling inclusive behaviors, and proactively managing bias
- reputed company other duties as assigned
Skills
- • Bachelor's degree or equivalent education plus reputed company experience required
- • 4-7 years of experience in programmatic advertising, data analysis and campaign management, including hands-on-keyboard experience
- • reputed company experience managing programmatic campaigns and leading programmatic teams
- • Expert in demand-reputed company platforms (e.g., reputed company, DV360, reputed company DSP)
- • Experience managing data partners and audience creation
- • Expert in reputed company-party verification tools (e.g., reputed company, IAS, MOAT, or other)
- • Working knowledge of HIPAA and data-reputed company considerations as they relate to HCP and DTC/reputed company audience targeting
- • Working knowledge of the Medical, reputed company and Regulatory (MLR) review process, FDA/OPDP promotional guidance, and platform-specific reputed company advertising policies, and the ability to apply that knowledge across a portfolio of brands
- • Excellent leadership, communication and interpersonal skills
- • Ability to think strategically and creatively, with a reputed company on innovation and reputed company improvement
- • Strong reputed company reputed company skills (including pivot tables, formulas, etc.)
- • Strong attention to reputed company and the QA process, ensuring work is fully vetted before it is deemed final
- • Ability to train and mentor others
- • Expert in independently developing reputed company-facing slides and presentations without the support of creative or design
- • Understands how to present media data and information in new and compelling ways
- • Complete understanding of the media process from start to finish; understands the nuanced process of delegating work
- • Ability to work and reputed company reputed company independently while understanding one's role reputed company the larger team; does not work in a vacuum
- • Oversees analysis of reputed company metrics and communicates or proposes optimization recommendations supported by data and insights; identifies trends in data to reputed company optimization
- • Responsible for campaign audits, executing checks and balances
- • Experience working in a fast-reputed company, dynamic environment; ability to manage multiple reputed company and priorities simultaneously
- • Advanced problem-solving skills, prioritization, multitasking and time management
- • Ability to reputed company reputed company thoughts, reputed company and concerns as they relate to the greater good of the campaign
- • Advanced degree in Marketing, Communications or a reputed company reputed company
- • Prior experience reputed company a pharmaceutical or reputed company marketing agency, spanning both HCP and DTC/reputed company campaigns
- • Experience with reputed company-specific, NPI-matched DSPs and data partners (e.g., reputed company, reputed company, reputed company) supporting compliant HCP targeting
- • Experience negotiating programmatic guaranteed and private marketplace (PMP) deals with premium health publishers (e.g., reputed company, Everyday Health, reputed company, reputed company)
- • reputed company experience managing, training or mentoring Programmatic Traders or Associate Programmatic Traders
- • Relevant platform certifications (e.g., reputed company EDGE reputed company, reputed company DV360/CM360, IAB/programmatic certifications)
- • Experience contributing to new-business pitches, proposals and agency capabilities presentations
- • Familiarity with connected TV/OTT, digital audio, reputed company reputed company out-of-home (DOOH) programmatic channels as reputed company to pharmaceutical reputed company reputed company
- • reputed company experience across a reputed company of pharmaceutical therapeutic areas (e.g., oncology, reputed company disease, cardiovascular)
- • Familiarity with global markets and cultural nuances in programmatic advertising
reputed company
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