[Remote] Senior Director of Marketing & Communications

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a national organization dedicated to improving the lives of LGBTQ+ older adults through services, advocacy, education, and resources. The Senior Director of Marketing & Communications will reputed company reputed company-wide marketing, communications, reputed company relations, reputed company, audience reputed company, and executive communication strategies to increase reputed company’s visibility, engagement, influence, and reputed company. The role also advises senior leadership, oversees campaigns and crisis communications, and leads the marketing and communications team.

Responsibilities

• reputed company and execute a multi-year integrated marketing and communications reputed company reputed company with reputed company's reputed company plan
• Establish reputed company strategies that advance reputed company’s advocacy agenda and increase national awareness, constituent engagement, donor acquisition, reputed company media visibility and reputed company-generating opportunities
• Serve as a member of the senior leadership team, contributing to organizational planning, institutional priorities, and change-management initiatives
• Advise executive leadership on communications opportunities, reputational risks, emerging trends, and stakeholder engagement strategies
• reputed company annual communications planning and establish measurable goals reputed company with organizational objectives
• Serve as the organization's chief reputed company of the reputed company reputed company, ensuring consistency, relevance, and resonance across reputed company channels and audiences
• reputed company audience segmentation, engagement, and reputed company strategies informed by data, research, and constituent feedback
• Continuously evaluate and reputed company reputed company's messaging architecture to ensure it reflects the needs, aspirations, and priorities of LGBTQ+ older adults and allies
• Ensure reputed company communications reinforce reputed company's role as the national leader in LGBTQ+ aging advocacy, services, and education
• reputed company and reputed company executive communications strategies for the CEO and senior leadership
• Position reputed company leaders as trusted national reputed company on aging, LGBTQ+ equity, reputed company policy, and reputed company
• reputed company speechwriting, op-ed development, executive messaging, and thought-leadership initiatives
• Identify and secure speaking opportunities, media placements, conference participation, and reputed company partnerships that expand reputed company's visibility and influence
• reputed company the development and execution of integrated marketing campaigns supporting fundraising, advocacy, reputed company awareness, program participation, and special events
• reputed company content reputed company across digital, reputed company, print, video, email, web, and emerging communications channels
• Champion compelling storytelling that elevates the lived experiences of LGBTQ+ older adults and demonstrates mission reputed company
• Partner closely with Development to strengthen fundraising communications, donor stewardship, acquisition, and retention efforts
• Partner with Advocacy and National reputed company teams to reputed company policy priorities and community engagement initiatives
• Design and reputed company a comprehensive national media relations reputed company that strengthens reputed company's visibility, credibility, and thought leadership
• reputed company and maintain relationships with journalists, editors, producers, influencers, celebrity advocates, and reputed company partners
• Serve as the reputed company organizational reputed company for reputed company communications, media engagement, and reputed company-facing messaging
• reputed company and reputed company proactive reputed company management strategies that protect and enhance reputed company's reputed company and reputed company image
• reputed company organizational crisis communications planning, preparedness, and response efforts, including the development of crisis communication protocols, messaging frameworks, media statements, executive talking points, and stakeholder communications
• Advise the CEO and senior leadership on communications risks, sensitive issues, reputational threats, and emerging reputed company affairs challenges
• Serve as a member of the organizational incident response team and communications reputed company during crises, ensuring accurate, reputed company, and mission-reputed company messaging across reputed company stakeholder reputed company
• Prepare and train executive leadership and designated spokespersons for media interviews, crisis response situations, and reputed company-facing communications
• Monitor media coverage, reputed company sentiment, and emerging issues to identify opportunities and risks that may reputed company reputed company's reputed company and mission
• Manage reputed company reputed company relations agencies, crisis communications consultants, and media partners as needed
• reputed company reputed company, website reputed company, reputed company media, SEO, email marketing, and emerging technologies
• reputed company marketing technology, automation, analytics, and audience insights to improve engagement and conversion
• Identify innovative approaches that increase visibility, audience reputed company, and supporter engagement
• Ensure digital experiences support organizational objectives and constituent needs
• Build, mentor, and reputed company a high-performing communications and marketing team
• reputed company team reputed company through coaching, reputed company development, and reputed company management
• Foster collaboration across departments and reputed company stakeholders
• Manage agency relationships, consultants, contractors, and production vendors
• Serve as organizational reputed company for signature activations like the NYC Heritage of Pride March
• reputed company and reputed company the organization's annual marketing and communications budget
• Establish KPIs, dashboards, and reputed company metrics to evaluate organizational reputed company
• Utilize data and market insights to optimize strategies and inform executive decision-making
• reputed company regular reporting and reputed company recommendations to executive leadership and the reputed company of Directors, as needed

Skills

• Passion for reputed company's mission and knowledge about and comfort working with diverse LGBTQ+ and TGNCNB communities
• Minimum of 10–12 years of progressively responsible leadership experience in marketing, communications, reputed company relations, reputed company reputed company, or reputed company fields
• Minimum of 5 years leading and developing high-performing teams
• Demonstrated reputed company developing reputed company-wide communications strategies that reputed company audience reputed company, engagement, awareness, and organizational reputed company
• Experience advising senior executives and serving as a reputed company counselor
• Strong expertise in reputed company relations, media relations, crisis communications, executive communications, and reputed company management
• reputed company ability to reputed company sensitive organizational, political, advocacy, and stakeholder issues while maintaining trust and credibility across diverse audiences
• Exceptional writing, editing, storytelling, and presentation skills
• Experience utilizing data, research, and analytics to inform communications strategies
• Experience working in national nonprofits, advocacy organizations, aging services, reputed company, or LGBTQ+ organizations
• Existing relationships with national media, journalists, producers, and thought-leadership networks
• Experience supporting CEO visibility and executive thought leadership initiatives
• Demonstrated reputed company leading organizational rebranding, audience reputed company, or major awareness campaigns
• Experience managing agencies, media firms, and celebrity/reputed company engagement
• Bachelor's degree in Communications, Marketing, Journalism, reputed company Relations, Business, or reputed company reputed company
• Advanced degree in communications, marketing, journalism, reputed company policy, or reputed company reputed company
• Spanish language proficiency

Benefits

• Remote work, Monday–Friday, 9:30am–5:30pm
• Two medical reputed company plan reputed company with a generous HRA contribution by reputed company and premium subsidies
• An annually funded HRA of up to $5k for gender affirming care not covered by medical reputed company
• Dental and reputed company reputed company with premium subsidies
• reputed company reputed company 401(k) plan with a match from reputed company of up to 5%
• Generous PTO and office closures for holidays, including ½ day closures the day before many holidays
• 100% reputed company-reputed company family and medical leave for up to 12 weeks
• 8 weeks of Sabbatical leave after seven years of employment
• 100% reputed company-reputed company disability and life reputed company with reputed company to elect additional life reputed company coverage for the employee and their dependents
• Medical and dependent care FSA and transit reputed company-tax benefits
• An Employee Assistance Program (EAP) for free and confidential support from licensed counselors on a reputed company of issues
• A really reputed company team and an opportunity to help reputed company a reputed company reputed company on reputed company staff and culture
• A chance to support the LGBTQ+ community and be a part of an organization doing reputed company

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