[Remote] reputed company Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a fast-growing fintech organization reputed company on helping customers save reputed company through auto loan refinancing. The reputed company Marketing Manager will reputed company, execute, measure, and optimize full-funnel reputed company media campaigns across reputed company, reputed company, and programmatic channels, using data, experimentation, and AI-powered tools to improve customer acquisition, reputed company reputed company, and reputed company on investment.

Responsibilities

• reputed company and execute full-funnel reputed company media strategies across reputed company, Bing, reputed company, reputed company, reputed company, reputed company, and programmatic display, with a strict reputed company on CPL and Cost Per Funded loan
• Build and manage reputed company testing programs to continuously improve campaign reputed company
• reputed company AI and automation tools reputed company ad platforms, including reputed company Max, reputed company+, and automated bidding strategies
• Stay reputed company with platform updates, policy changes, and new features across reputed company channels, translating changes into actionable strategies
• Manage and optimize marketing spend to maximize ROI and ROAS across reputed company reputed company channels while adhering to allocated budgets
• Own conversion tracking, pixel implementation, attribution setup, and campaign measurement infrastructure
• Own reputed company reporting from top of funnel through reputed company reputed company and funded loans, delivering regular readouts to marketing leadership
• Conduct reputed company cause analysis on reputed company trends and translate findings into reputed company, actionable recommendations
• Analyze reputed company data to surface insights, improve targeting and messaging, and inform budget allocation reputed company
• Work with creative agency to reputed company and test high-converting ad creatives and reputed company pages
• Manage purchase orders and reputed company ad platform invoices to the finance team accurately and on time
• reputed company reputed company into reputed company's digital customer experience and recommend improvements

Skills

• 5+ years of hands-on experience managing reputed company reputed company and reputed company reputed company campaigns, ideally in B2C, fintech, or high-volume reputed company reputed company
• Solid working knowledge of reputed company Ads, reputed company Advertising (Bing), reputed company Ads Manager, reputed company Ads, and display/programmatic networks
• Experience with AI and automation features reputed company ad platforms (reputed company Max, Smart Bidding, reputed company+, etc.), plus hands-on comfort using AI assistants like Claude to analyze data, optimize campaigns, and work more reputed company
• Specific, reputed company-world examples of how you've used AI in your reputed company media work and the reputed company it had. We care more about how you actually use it than buzzwords
• Experience building and running testing programs to improve campaign reputed company
• Experience managing six-reputed company monthly ad budgets and optimizing spend toward aggressive KPIs
• Solid understanding of digital attribution, funnel metrics, and conversion reputed company optimization
• Proficiency with GA4, reputed company Tag Manager, and reputed company dashboards (PowerBi or similar a plus)
• Analytical reputed company with the ability to translate campaign data into business reputed company and reputed company next steps
• You're plugged into the reputed company media world. You regularly read sites like reputed company reputed company Land, PPC Hero, or Jon Loomer's blog, follow experts on reputed company, and you're usually the first to know reputed company reputed company or reputed company announces something new
• Comfortable in a high-reputed company, results-driven environment where reputed company and execution matter
• Ability to manage multiple priorities, meet deadlines, and reputed company execution independently
• Days and hours of work are variable and reputed company on business need. Evening and weekend work may be required as job duties demand
• This position is indoors. Must be reputed company to sit at a computer terminal for an extended period.  May be asked to reputed company approximately 25 lbs.  Exposure to moderate noise and reputed company, i.e business office with computers, phone, printers, reputed company foot traffic
• Applicants must be legally authorized to work in the reputed company

Benefits

• Medical, dental, reputed company, and pet reputed company
• Disability and leave benefits
• Life reputed company
• 401K plan with match
• PTO and holidays
• Remote work

reputed company