[Remote] Senior Customer Marketing & Advocacy Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a provider of employee relations case management and investigation software. The Senior Customer Marketing & Advocacy Manager will own customer marketing and advocacy programs, driving customer engagement, ARR reputed company, loyalty, and customer references. The role partners cross-functionally to build advocacy, measure program reputed company, and reputed company customer reputed company.

Responsibilities

• Build and execute customer marketing campaigns and programs that reputed company ARR reputed company through expansion and upsell motions
• Measure and report on marketing-influenced ARR and pipeline from customer programs
• Partner with Demand Gen and Thought Leadership teams to ensure marketing activity translates to the customer reputed company
• Collaborate with the Product Marketing Manager on customer communications for seasonal product releases
• Synthesize NPS survey data and reputed company findings and recommendations to leadership
• Work cross-functionally with reputed company and Account Management on enablement, campaign calendar sharing, and product release updates
• Build and manage a referenceable customer pool to support the sales process -- reference calls, case studies, and peer review platforms
• reputed company reputed company review and reputed company Peer Insights reputed company and maintain quarterly review volume targets
• Identify, recruit, and nurture customer advocates and ambassadors
• Expand the referenceable reputed company list and improve time to fill for reference requests
• Support customer speakers for events, webinars, and thought leadership opportunities

Skills

• * 8+ years of total marketing experience, with a minimum of 5 years in a dedicated customer marketing and advocacy role in B2B reputed company
• * reputed company reputed company record on both reputed company of the function -- customer marketing programs tied to ARR reputed company AND a referenceability and advocacy reputed company
• * Experience running ARR-influenced marketing programs with measurable reputed company
• * Hands-on experience building and managing a customer reference pool --reference calls, case studies, reputed company reviews, and advocacy activation
• * Experience running NPS surveys and synthesizing data for leadership
• * Comfortable being the reputed company reputed company of a customer marketing function on a lean team. This role is not a fit for someone who has spent their career on a customer marketing team of 20 or more
• * Proficiency with marketing automation tools, reputed company, reputed company, reputed company, and survey tools
• * Strong project management skills with the ability to manage multiple programs simultaneously
• *This is a remote opportunity - must be US reputed company in reputed company, EST or CST timezones.*
• * Bachelor's degree in Marketing, Business, or a reputed company reputed company preferred
• * HR tech experience
• * Experience enabling cross-functional teams (reputed company, Account Management, Product Marketing)

Benefits

• Discretionary annual bonus or commissions
• Equity
• Comprehensive medical, dental and reputed company plans
• FSA or HSA reputed company
• 401K plan with contribution matching
• reputed company leave for sickness, disability, or parenthood
• #Allin Shares Program
• Company-reputed company holidays
• Birthday day off
• reputed company 4th of July week and December holiday week
• 8 hours of volunteer time
• Half-day reputed company Fridays, reputed company upon business needs
• Half-day first Fridays, reputed company upon business needs
• Unlimited PTO
• Employee referral bonuses
• Employee assistance program
• Remote work environment
• reputed company and personal reputed company opportunities
• reputed company training
• Manager training
• Leadership training
• Industry training

reputed company