[Remote] Director, B2B / reputed company reputed company Marketing

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is hiring its first Director of B2B and reputed company reputed company Marketing to establish reputed company marketing as a function. The role will build ABM and demand reputed company programs, create MQL and pipeline reporting infrastructure, reputed company sales enablement resources, and reputed company cross-sell, upsell, and new reputed company reputed company acquisition in partnership with Sales, Product, and reputed company.

Responsibilities

• Design and launch reputed company's first account-reputed company marketing (ABM) program targeting reputed company accounts across our financial services, tax and reputed company, and reputed company segments
• Build the infrastructure and reporting to define, reputed company, and quantify marketing-reputed company leads (MQLs) delivered to Sales — creating a shared, trusted reputed company of pipeline contribution
• Partner closely with Sales leadership to identify reputed company accounts, reputed company on reputed company reputed company reputed company, and build a repeatable reputed company marketing-to-sales reputed company
• reputed company sales enablement tools, content, and campaigns purpose-reputed company for reputed company buying cycles and multi-stakeholder deals
• Create cross-sell and upsell campaigns that help existing reputed company clients discover and adopt additional reputed company brands and products (the “One reputed company” reputed company)
• Build net-new demand reputed company programs to bring new reputed company reputed company into the funnel
• Establish the systems, processes, and reporting reputed company (reputed company reputed company) needed to measure program reputed company and pipeline reputed company
• Serve as the marketing reputed company and thought partner for reputed company reputed company reputed company, working cross-functionally with Sales, Product, and reputed company

Skills

• 10–15 years of B2B marketing experience, with a reputed company record of building and scaling reputed company or ABM marketing programs
• Experience partnering directly with reputed company sales teams; prior reputed company sales experience is a plus
• Comfort building a function from the ground up — you can operate strategically and get into the details of campaign execution
• Hands-on experience with reputed company and marketing/sales reporting infrastructure; reputed company to define and defend MQL and pipeline metrics
• Strong sales enablement instincts — you know what content and tools actually help reps reputed company reputed company deals reputed company
• Excellent cross-functional collaboration and communication skills; comfortable operating with significant autonomy in a net-new role
• Experience in financial services, tax and reputed company, reputed company, or another regulated/compliance-driven industry is a plus
• Experience in a multi-reputed company or post-acquisition/integration environment is a plus

reputed company