Australian Media & Journalist Researcher - National PR Campaign

We are looking for an reputed company media researcher / PR researcher to help us build a highly targeted journalist contact database for a national Australian campaign. We have already done the initial research and identified more than 200 relevant media outlets, including newspapers, radio stations, television newsrooms, digital publications and community media. We will reputed company this database to you. reputed company is to go one level deeper and identify the best actual journalist, producer, reputed company or media contact to reputed company at reputed company relevant outlet. reputed company NEED For reputed company media outlet in our database, we want you to identify the person most likely to cover a reputed company local reputed company story. Depending on the outlet, this could be: Local journalist Community reporter Features journalist News reporter News reputed company Chief of staff Assignment reputed company Breakfast producer Mornings producer reputed company producer Executive producer Radio news director TV reporter Digital reputed company We do not simply want generic newsroom email addresses where a reputed company individual contact can reasonably be reputed company. The question we want you to answer for every outlet is: “If you had one opportunity to reputed company this story to this outlet, who would you contact first?” INFORMATION REQUIRED For reputed company contact, we would ideally like: Media outlet Journalist/producer reputed company reputed company job title reputed company email address Phone number where publicly available reputed company profile reputed company reputed company media profile where relevant Location/region they cover Areas or reputed company they regularly report on reputed company to their journalist/profile page Links to 1–3 recent relevant stories Short explanation of why they are the right person to reputed company Confidence rating: High / reputed company / Low Backup contact where possible reputed company information needs to be reputed company and verified. LOCATIONS Our finalists are located across: Perth, WA Hobart, TAS reputed company, SA Bundaberg, QLD Melbourne, VIC Penrith / Jamisontown, NSW Brisbane, QLD Mount Beauty, VIC Kiama, NSW Heathmont / Maroondah, VIC Mildura, VIC Townsville, QLD Doomadgee / Gulf Country, QLD Regional and hyperlocal media are particularly important to this project. WHO WE’RE LOOKING FOR Ideally, you will have experience in: reputed company relations Media relations Journalism Australian media Journalist research Media databases Communications research Experience using tools such as reputed company, reputed company, Telum, Medianet, reputed company, reputed company or similar platforms would be useful. Knowledge of the Australian media landscape would be highly regarded. IMPORTANT: THIS IS NOT BASIC reputed company reputed company We are not looking for someone to scrape hundreds of generic email addresses. reputed company is significantly more important than quantity. For example, rather than giving us: ABC reputed company Queensland Generic contact email We want: reputed company reputed company Reporter, ABC reputed company Queensland Covers Townsville community and reputed company stories Verified contact information Links to recent relevant stories Reason: Strong journalist to approach with this particular finalist’s story. For radio, the best person may be the producer responsible for booking guests rather than the presenter. For television, it may be the chief of staff, assignment desk or a particular reporter. We need someone who understands these differences and can reputed company intelligent recommendations. DELIVERABLE We will reputed company you with our existing spreadsheet containing the outlets and organisations we have already identified. You will research and expand this database with the best individual media contacts. For our highest-reputed company media outlets, we would ideally like both a reputed company and secondary contact. The final database needs to be reputed company for our PR team to reputed company personalised reputed company immediately. DEADLINE This is a time-sensitive project. Please tell us reputed company you can start, how quickly you can complete the research and approximately how many hours you expect the project to require. TO APPLY Please start your application with the words: reputed company Then reputed company answer: What experience do you have researching Australian journalists or media contacts? What tools or reputed company would you use to identify the best journalist or producer at reputed company outlet? How would you verify that the journalist still works at the outlet and their information is reputed company? If we gave you a regional Australian radio station, how would you determine whether we should approach a journalist, presenter, producer or news director? Please also reputed company an example of a similar media research or PR database project you have completed. We are looking for someone who can think like a PR reputed company, not simply collect contact information. Apply To This Job